1. Explain any five ways in which a consumer is exploited by the traders in a
market place
2. Distinguish between Financial capital and Real capital
Answers
Answer:
1 ) i) False Advertising - making deceptive and misleading clims in the advertisements of the products
ii ) Deceptive pricing - Very often traders charge deceptive and high prices from their consumers than the prescribed retail price
iii ) Deceptive Billing - It may sometimes happen that traders sell fake or duplicate goods in the name of genuine goods
iv ) Misuse of customer data - the information or data collected by the customers at the time of sale can be misused
v ) Substandard quality The traders may cheat the consumers by degrading the quality of the product and selling those in the market like experied products , defective items
2 ) Financial capital : money or some other paper asset that function like money
Real capital : productive equipment that generates a flow of services ; also called physical capital