English, asked by mohamedsalamudin1983, 3 months ago

1. What is stereotyping? What stereotype did the advertisement show​

Answers

Answered by prashantkumarcoc
5

EXPLANATION:

Stereotyping, by definition, is the oversimplification of something that is more complex than it's portrayed. In most cases, stereotypes apply to things or people, and they are excessively common in advertising. In reality, people are complex and cannot be defined by single role. In advertising, labels are commonly used to portray an individual or group of people in a very specific light. Gender stereotypes are among the most common in advertising. Pay attention to advertisements for cleaning supplies and you are likely to see a female playing the lead role. The "housewife" gender role that was common in the 1950s is still being displayed in many modern advertisements.

EXAMPLE:

Common examples of stereotyping in marketing include gender roles, racial stereotypes and stereotypes involving children. The way groups of people are portrayed in an advertisement does not always fully represent reality. Cause-based advertising does exist, but there is also a gap in this market. Some companies approach cause-based advertising with genuine intent to breakdown stereotypes while supporting a cause, while others capitalize on a movement simply to capture the audience. This disingenuous approach often draws heavy criticism and takes advantage of the grassroots work within the movement.

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