1. what is the business of starbuks? 2. what is starbucks strategy and its source of value creation? 3. how should it leverage its resources and capabilities to achieve its growth objectives? 4. how will you respond to mcdonald offer?
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Business process management is a holistic management approach focused on aligning all aspects of an organization with the wants and needs of clients. BPM attempts to improve processes continuously. It can, therefore, be described as a "process optimization process". It is argued that enables organizations to be more efficient, effective and capable of change than a functionally focused, traditional hierarchical management approach.
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