10. Sigma Ltd. is a large company manufacturing electric motors. The company has several departments Production, Marketing, Finance and HR. Mr. Shashank, CEO of the company set the target sale of 10 crores in a month. To increase the sales, the marketing manager, Mr. Ishaan insists on offering 10% discount to customers. But the finance manager, Mr. Mohak does not approve such discount as it would mean loss of revenue. Because of dual subordination, the sales manager, Mr. Anshik could not achieve the sales target. Which concept of management Sigman Ltd. is lacking? State it. Which principles of management has been overlooked by this company? State it
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