(11) Which objective of management covers the objective of "Supply of quality goods
at reasonable prices"?
(a)Organisational Objective (b) Economic objective
(c) Social Objective
(d) All of these
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C. Social objectives of management.
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Social objective of management covers the objective of "Supply of quality goods at reasonable prices"
Social objectives denote to the objectives, which are wanted to be achieved for the benefit of the society.
- Business makes use of rare resources of the society.
- So, society expects something in return for its wellbeing.
- Social objective deals with satisfying obligations towards the society.
- Supply of Quality products at Fair Prices – The business should guarantee that there is a regular supply of useful products with just quality and at reasonable prices.
- Supply of adulterated goods, lower quality goods, unusable or harmful products are harmful to the survival of business.
- It must be noted that customer is now more cultured and quality conscious and expects worth for his money spent.
The customers are the most necessary for the survival of the business so it must keep them happy so that they do not question the survival of the business in the long period.
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