Question

12. Name and state the process that is used by a producer when he wants to market his products by an other than its generic name also state any 2 terms that are related to the products
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Answer 1

Packaging and Labelling

Explanation:

Packaging refers to designing and developing the package for the products. It also helps in promoting a product.  

while, Labelling refers to designing and developing the label to be put on the package.

They are so important in modern day marketing that they are known as pillars of marketing. Sometimes, a product's quality is assessed on the basis of its packaging and labelling techniques.

Other 2 terms include: brand name and brandmark.