14. Which of the following defines what
business or businesses the firm is in or should
be in?
a. Business strategy
b. Corporate strategy
c. Functional strategy
d. National strategy
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Answer:
The correct answer to this question is Corporate strategy.
Explanation:
Given - Business or businesses the firm.
To Find - Choose the correct option.
Corporate strategy defines what business or businesses the firm is in or should be in.
A corporate strategy is a special long-term plan or framework that is created with the goal of gaining a competitive advantage over other market participants while delivering on both stakeholder and customer/client promises.
Four major types of corporate-level strategy exist combination strategy, retrenchment strategy, expansion strategy, and stability strategy. The corporate level generic strategies relate to determining the business activities that the corporation will undertake.
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