15. Another name for Banner headline is
(A) Kicker head
(B) Line head
(C) Hammer
(D) Crossline
Answers
Answer:
Crossline
Explanation:
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Answer:
Concept:
• The first page featured a banner headline and
continuation on two inside pages.
• The story also earned a front-page headline in the national Globe and Mail newspaper.
Explantion:
Another name for Banner headline is Crossline.
Banner headlines attract attention. They set the tone and are used sparingly. A classic banner headline has three key features:
1. Size- It is written only for those events that can be considered "earthquakes", such as the sudden fall of a government; a natural disaster that claimed hundreds of lives; a scientific breakthrough that can change the course of humanity; an act of criminal violence that shakes the conscience of a nation; a court ruling that can reshape the country's politics. It is up to the newspaper editor to judge the scale of the event before giving the green signal to run the banner.
2. Display- The banner headline runs across eight columns and is placed at the top of the front page of the newspaper. It is set at the highest point size that the newspaper style allows. No other title on the front page is written larger than the banner title. There was a time when the banner title was only set in uppercase letters. It made the headline stand out. This is not the case today. Today, newspapers also display banners in top-down format.
3. Use- The banner title is rarely used. There is great sanctity associated with the meaning of the banner title. Editors realize that the meaning of banner headlines will be diluted if they are used too often. They therefore reserve it "for the rarest of rare" stories.
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