Business Studies, asked by sumitmehra9123, 2 days ago

17]
s. Discuss the
significance of marketing research

Answers

Answered by akash905

Explanation:

Marketing research plays a vital role in the decision-making processes by supplying relevant, up-to-date and accurate data to the decision-makers. Managers need up-to-date information to access customer needs and wants, market situation, technological change and extent of competition.

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