Question

17 there are lots of social media platforms out there, but what is a benefit of using smaller, more niche social media platforms for your business?​

Answer 1

Below are some of the benefits of using smaller, more niche social media platforms for your business:

You will have a more targeted audience.

The probability of many of the users being familiar with your kind of product/service is high.

Doing paid advertising becomes more effective, as you be targeting the right audience.