2. Briefly explain the term 'Marketing Oriented Stage.'
Answers
Answer:
Market orientation is a business philosophy where the focus is on identifying customer needs or wants and meeting them. When a company has a market orientation approach, it focuses on designing and selling goods and services that satisfy customer needs in order to be profitable.Market orientation is an approach to business that prioritizes identifying the needs and desires of consumers and creating products and services that satisfy them. ... It may sound obvious, but advocates of market orientation argue that the conventional approach to product development is the opposite
Answer:
A marketing orientated approach means a business reacts to what customers want. The decisions taken are based on information about customers' needs and wants, rather than what the business thinks is right for the customer. Most successful businesses take a market-orientated approach.