Question

2. The constant up gradation and changes in products is due to the_______ environment of
marketing.
a) Demographic
b) Social
c) Technological
d) Legal​

Answer 1

Answer:

Along with the question the correct and proper option is (b) that is social. The constant up gradation and changes in products is due to the social environment of marketing.

Explanation:

Social environmental forces are those that affect a population's attitudes and common beliefs. As customer values, lives, and opinions change far more quickly than they always did, marketing managers are finding their jobs to be harder and harder. The social environment of business is comprised of social forces including norms, values, trends, and societal expectations of company, among others. Social customs that have persisted for decades or even centuries are referred to as traditions.

A company is impacted by both its own internal social environment and the external social environment. For a firm, the external social environment offers both hazards and opportunities.

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