Question

3.
Marketing mix remains :
(A) Static
(B) Uncertain
(C) Certain
(D) Changing​

Answer 1

Answer:

d changing

Explanation:

As the needs of the customers and the environmental factors change, the marketing-mix also changes and it cannot remain static. Marketing-mix is, thus, a dynamic concept. In the words of Philip Kotler, “Marketing mix represents the setting of the firm's marketing decision variables at a particular point of time.”