Question

3. Single out each of these environmental variables and suggest ways for Disney to manage them.

Answer 1

Answer:

While the marketing environment may exceed the confines of the firm and its marketing mix components, effective marketers continually seek to predict its impact on marketing decisions and to modify its conditions whenever possible.

Explanation:

By scanning the environment they should analyze the Euro Disney's decision to open its Theme Park near Paris has caused a these are important factors to focus on the industry portion .

Answer 2

Single out each of these environmental variables and suggest ways for Disney to manage them.

• A dynamic "object" on a computer called an environment variable contains an editable value that one or more Windows software programmes may use. Programs use environment variables to assist them understand where to install files, store temporary files, and locate user profile information.
• An environment variable is a value with a dynamic name that can modify how active processes behave on a computer. They are a component of the setting in which a process operates.
• A global market is a place where products, services, and labour are traded internationally. Standardization of products and services is necessary for a perfect global market so that products and services can travel freely around the world. Participants in the market must also have faith and confidence in this international marketplace.
• Before entering a market, in this case the European market, Euro Disney's marketers should have conducted an environment scan. They should scan the environment for potential possibilities and hazards by analysing both the task environment and the mega-environment. However, the company's strengths and flaws may have been closely examined. In fact, their research of their environment should have taken into account any tendencies.

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