Question

3. What is concept advertising?​

Answer 1

Answer:

Concept ads sit at the top of the funnel. They are fully produced, carefully crafted and finished products that aspire to match the memorability and impact of the very best advertising and have upper-funnel goals like generating brand awareness and intent to purchase.

Explanation:

Answer 2

Answer:

Concept. The word advertising is a Latin word which means “to turn attention of people to a specific thing.” It is a paid publicity. According to Oxford Dictionary the word 'to advertise' means 'to make generally or publicly known', describe publicly with a view to increasing sales