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4. What did Anita do to empower other people around her?
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Harnessing the talents of rural women also empowers their families and communities, says fashion designer Anita Dongre
Creating designs that are global but at the same time embrace our roots is our way of interpreting contemporary Indian fashion. This is an ongoing endeavour for my team at the House of Anita Dongre—be it an intricately hand-embroidered bridal lehnga or a traditional hand-block printed dress. Reimagining the craft by synergizing modern designs with ancient handcrafts is, I believe, our contribution to an enhanced awareness about our craft history and the need for promoting sustainable, ethical fashion.
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