Question

58. The following is not a type of Marketing Concept:
(A) The production concept
(B) The selling concept
(C) The societal marketing concept
(D) The Supplier Concept​

Answer 1

Answer:

d) the supplier concept

Answer 2

Answer:

The Supplier Concept is not a type of Marketing Concept.

These interest often clash, however, an organization’s marketing and selling activities should be carried out under a well-thought-out philosophy of efficiency, effectiveness, and socially responsibility

There are 5 marketing concepts that organizations adopt and execute.

These are :

(1) production concept,

(2) product concept,

(3) selling concept,

(4) marketing concept, and

(5) societal marketing concept.

Hence ,

Hence ,option (D) The Supplier Concept is correct .

Project code #SPJ2