A advertisement on swachh Bharat
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It was launched on 2nd October in order to honor Mahatma Gandhi's vision of a Clean India. The cleanliness campaign of Swachh Bharat Abhiyan was run on a national level and encompassed all the towns, rural and urban. It served as a great initiative in making people aware of the importance of cleanliness.
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An RTI response from the Ministry of Drinking Water and Sanitation, the nodal ministry for the scheme, said government had spent Rs 2.15 crore for advertisement and publicity, Rs 70.80 lakh on advertisements in print newspapers, Rs 43.64 crore on audio visual advertisements, Rs 25.88 crore advertisements through DAVP ...
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