Question

A brand that earns at least one third of its earnings from international market by

Answer 1

A brand that earns at least one third of its earnings from international market by

                                                   

A brand that earns at least one third of its earnings from international market is called as global brand.

This is considered to be recognizable by the customers outside its home country.

The thing essentially required for successful global brand is a comprehensive, finely funded and well-executed global marketing plan.

Answer 2

A brand that earns at least one-third of its earnings from the international market is called global brands or Interbrands.

Explanation:

• Interbrands are evaluated on the method of their financial strength and capability.  

• The role of brands in regards to the customers and their forecasting on their ongoing brand revenue.  

• The brands and products that are manufactured in a certain country need to be accepted by the customers in another country.  

• The products need to be promoted and marketed well in the global markets for the customers to buy and trust them.