Question

A company is exploring to launch its new technology based product in two potential markets. The dominant uncertainty associated with it has to do with the technology rather than the markets. Accordingly, the product will succeed in both or fail in both, with equal probability.

Answer 1

A new product has two major potential markets. The product will succeed in both or fail in both, with equal probability. 
The dominant uncertainty associated with it has to . ... Accordingly, the product will succeed in both or fail in both, with equal probability.