A leading manufacturer of a product found that their customers are getting dissatisfied with their product. After careful analysis of the feedback, it was found that there are three major factors for the unhappiness of the customers: price, quality, and availability. It was found that 45% of the dissatisfaction is due to the price, 35% of the dissatisfaction is due to the quality of the product, and 20% of the dissatisfaction is concerning the availability of the goods. The company surveyed the customers who expressed their dissatisfaction about the product and found that 5% of the customers are going away with dissatisfaction on account of price, 4% of the customers are going away with dissatisfaction on account of quality, and 6% of the customers are going away with dissatisfaction on account of availability. If the company would like to know why the customers are not satisfied, identify the probability that it is due to price, quality, and availability? What managerial implications can be drawn from this question?
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