Question

A special characteristics that makes a product stand out from its competitors is______.
a) Appeals
b) USP
c) buying motive
d) GRP​

Answer 1

Answer:

The correct answer of this question is b. USA

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Answer 2

Answer:

USP (Unique selling proposition) makes a product stand out from its competitors.

Explanation:

USP is a selling point or slogan that makes a product stand out from its competitors. It can be anything that indicates to the customer what your product has that others do not. It is also closely related to competitive advantage.

For example, THE ECONOMIST has a USP ' You have seen the news, why not discover the story?' - They tried to tell us that other newspapers give us the news but THE ECONOMIST tells us the story.