Aarika Traders a trading firm is conducting many activities such as grading of products, packing into smaller lots, storage, transportation, promotion of goods, collection of market information, collection of small and scattered orders of traders and distribution of supplies to them. Aarika Traders is running business as one of the links of indirect trade. Name the link:
Wholesaler
Retailer
Agent
None of the above
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Wholesaler.
Given that Aarika Traders is collecting small and scattered orders of traders and distribution of supplies to them making Aarika traders one of the links of the indirect trade. The link of indirect trade that Aarika trade is Wholesaler. A wholesaler acts as a intermediary between manufacturers and retailers. They don't participate in direct trade as they don't sell the products directly to the customers. They buy larger quantities of product from manufacturers and then, supply them to retailers.
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