Question

According to google data, among consumers who conduct a local search on their smartphone, how many then visit a store within a day?

Answer 1

50% of consumers who conducted a local search on their smartphone visited a store within a day, and 34% who searched on computer/tablet did the same.More than 60% of consumers have used location information in ads. They say it’s important to have store address and phone number in ads on computer/tablet, and directions and the call button in ads on smartphone.