Question

According to markides (1999), a strategic position represents a company's answers to three questions - who should the company target, what products/services should be offered, and

Answer 1

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According to markides (1999), a strategic position represents a company's answers to three questions -

who should the company target↪MNCs.

what products/services should be offered↪better and best quality products.✔

Answer 2

According to Markides (1999), a strategic position represents a company's answers to three questions -

who should the company target,

what products/services should be offered,

and: a) how the company can communicate its position to customers.