advantage and disadvantage of a magazine
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1
Answer:
Advantages:
- More targeted: specific magazine titles appeal to specific target groups more so than a newspaper advert.
- Long Life: magazines have a longer “life” than newspapers, they sit about in doctor’s waiting rooms, magazine racks and with collectors.
- Pass-on readership – people may pass magazines on to their friends and family which will increase exposure of your advert
- Status – some magazine titles are well respected in their field, so an advertisement in these will increase your product/service’s prestige by association.
Disadvantages:
- Deadlines months in advance – magazines often require the ads to be submitted weeks or months in advance. This means you have to ensure your marketing strategy is in place well in advance. It also means that testing adverts can be a lengthy process!
- Cost of testing – colour artwork can be more expensive, so small tests are often uneconomical
- Regional testing – can’t often be done as magazines area often national.
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2
Answer:
1.Advantage=We know about the news of New schools, colleges,shipping malls,Beauty parlours,etc.
2.Disadvantages =In some magzine the bad things are given we not have to buy such type of magazines.
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