advantages of branding to Producers and Consumers
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it increases the sale
for consumer brand provide good quality product and consumer satisfaction
for consumer brand provide good quality product and consumer satisfaction
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I. Advantages to Producers
ADVERTISEMENTS:
(i) Brand name helps in advertising in an easier way.
(ii) Brand name establishes the permanent identity of the product.
(iii) Brand name promotes repurchasing.
(iv) Competition becomes easier with the help of brand loyalty.
II. Advantages to Consumers
(i) Shopping consumes lesser time as branded products can be easily identified.
(ii) The quality of branded product undoubtedly is better.
(iii) Prices of branded products are fixed by the companies themselves and there are no frequent changes.
(iv) The branded products own the responsibility for its usefulness.
ADVERTISEMENTS:
(i) Brand name helps in advertising in an easier way.
(ii) Brand name establishes the permanent identity of the product.
(iii) Brand name promotes repurchasing.
(iv) Competition becomes easier with the help of brand loyalty.
II. Advantages to Consumers
(i) Shopping consumes lesser time as branded products can be easily identified.
(ii) The quality of branded product undoubtedly is better.
(iii) Prices of branded products are fixed by the companies themselves and there are no frequent changes.
(iv) The branded products own the responsibility for its usefulness.
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