Advertising do's and don'ts
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lucky1231:
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The Do's and Don'ts of Advertising :-
THE DOs
-Do pick a company name and trademark or service mark that has not already been chosen by someone else (How to Search for Trademarks).
-Do follow all state and national health and safety requirements in developing your product.
-Do perform the necessary testing to ensure that your product or services stand up to the claims you make about them.
THE DON'Ts
-Don't be a copycat and use someone else's idea for a product or service without their knowledge and approval.
-Don't make guarantees or claims in your advertisements that you cannot support with facts and evidence.
-Don't fail to appreciate your target audience when seeking to market and advertise your products and services.
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