After receiving a gdpr "right to be forgotten" request from their compliance team, a marketer must remove a contact from email studio. Where should this action be initiated in marketing cloud?
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After receiving a GDPR "Right to be Forgotten " Request from their compliance team, ... remove a contact from Email Studio. Where should this action be initiated in Marketing Cloud?
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Answer:
Contact Builder > All Contacts
Explanation:
Right To Be Forgotten (RTBF) - Data Subject submits a request to be completely removed from your system and no longer marketed, prifiled, tracked or contacted.
How do I delete specific contacts from my account? - If you delete subscriber information from Email Studio, that deletion applies only to the Email Studio Channel. To fully delete all contact information from Marketing Cloud, delete the contact record in Contact Builder using Contact Delete
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