an article on "COMMERCIALIZATION OF CRICKET"
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Commercialization of Cricket in India ;
1.Introduction :-A gentleman’s game cricket was played by the Prince Edward, the son of Edward I, in Newenden, Kent, in 1301 but there has been lot of speculation about the game. There is no evidence that the game was a form of cricket. “The game of cricket has a known history spanning from the 16th century to the present day, with international matches played since 1844, although the official history of International test cricket began in 1877”1. England is known for the origin of the game. Now a day the cricketers are the real God of playfield. The cricket playground is like a place of worship where a huge crowd gathers to see their cricket Gods. In this paper section 2 is about IPL. The section 3 deal with the knowledge of commercialized system of IPL. In section 4 we will discuss the positive and the negative points of IPL. In the end we concluded the impact of commercialization on cricket.2. Indian Premier League (IPL):-The Indian cricket league is a professional 20 over cricket tournament. It was started on 18 April 2008. The Board of control for cricket in India (BCCI) is the supreme for all the matters regarding this tournament.3. What is commercialization:- “The commercialization of sports is that aspect of the sports enterprise that involves the sale, display, or use of sport or some aspect of sport so as to produce income”2.When India won the first world cup of cricket in 1983 then the prize money was 14.3 lacks but in 2011 the prize money was 13.8 cores because the sponsored form all around the world contribute for the cricket world cup. This sum of money indicates that the cricket has progressed lot in field of commercialization. The all credit goes to the spectators that love cricket more than thoughts. “The income of BCCI over a period of 5-10 year is in US billion dollars. The about television right was purchased by Sony Entertainment and World sports group for 10 year in US $ 1.91 million. The biggest Indian property developer DLF group paid US$50 million to the title sponsorship of the tournament for 3 years from 2008 to 2010. The company likes Hero Honda deal in $22.5 million, PepsiCo deal in $12.01 billion, Kingfisher deal in $26.5 million. The IPL negotiated a contract with the Canadian company Live Current Media Inc. to run and operate its portals and the minimum guarantee has been negotiated at US $50 million over the next 10 years.4. Positive Impacts of IPL:-(A) Improvement of Skills: - The Skill is an athlete's ability to choose and perform the right techniques at the right time, successfully, regularly and with a minimum of efforts. The world top class players are playing in IPL tournament. The young players of Indian team can learn the best skill from them. The numbers of matches are more in IPL so a player has more chances to learn how to give the peak performance in critical situation. A player can give best performance on International level to play IPL tournament because its true practice makes a man perfect.(i) Batting Skill: - A batsman can improve his shots on different deliveries of bowl because in IPL there are 20 over league matches in which a batsman needs to score more run in less number of balls. It does also teach a batsman how to get a goal in the limitation to use their skill.(ii) Bowling Skill: - A bowler can learn on which spot he has pitched a bowl to save more score for their team. A bowler can use different verity of bowl in his bowling spell.(iii) Fielding: - The fielding is the back bone of a team. The maximum coaches use this phrase “hold a catch and win a match”. In fielding a player can improve sliding, diving, catching, throwing skill and make a player run-out to hit the ball on the stump with more accuracy. The number of matches will improve the neuromuscular coordination of a player. A team captain can set a good fielding during the match.(B) Standard of Game: - IPL has increased the popularity of cricket. The numbers of spectators are increased so that the number of sponsors also increased for the cricket sponsorship. The number of participants also increased in cricket so the selector has more opportunity to select better players for International plate form.(C) Cross-country we feeling: - Players from different nations are playing together in a team. The respect of the game will increase. The player relation will become better. The different country people are cheering for a team. The IPL has given a great platform to all the people to sit together for a cup of tea.
Conclusion:-IPL is a good tournament for the youngsters but the organizer need to take care of the impact of commercialization on the game and the discipline has to be taken care of. It must do to maintain the reputation of the game and our country is saved.
1.Introduction :-A gentleman’s game cricket was played by the Prince Edward, the son of Edward I, in Newenden, Kent, in 1301 but there has been lot of speculation about the game. There is no evidence that the game was a form of cricket. “The game of cricket has a known history spanning from the 16th century to the present day, with international matches played since 1844, although the official history of International test cricket began in 1877”1. England is known for the origin of the game. Now a day the cricketers are the real God of playfield. The cricket playground is like a place of worship where a huge crowd gathers to see their cricket Gods. In this paper section 2 is about IPL. The section 3 deal with the knowledge of commercialized system of IPL. In section 4 we will discuss the positive and the negative points of IPL. In the end we concluded the impact of commercialization on cricket.2. Indian Premier League (IPL):-The Indian cricket league is a professional 20 over cricket tournament. It was started on 18 April 2008. The Board of control for cricket in India (BCCI) is the supreme for all the matters regarding this tournament.3. What is commercialization:- “The commercialization of sports is that aspect of the sports enterprise that involves the sale, display, or use of sport or some aspect of sport so as to produce income”2.When India won the first world cup of cricket in 1983 then the prize money was 14.3 lacks but in 2011 the prize money was 13.8 cores because the sponsored form all around the world contribute for the cricket world cup. This sum of money indicates that the cricket has progressed lot in field of commercialization. The all credit goes to the spectators that love cricket more than thoughts. “The income of BCCI over a period of 5-10 year is in US billion dollars. The about television right was purchased by Sony Entertainment and World sports group for 10 year in US $ 1.91 million. The biggest Indian property developer DLF group paid US$50 million to the title sponsorship of the tournament for 3 years from 2008 to 2010. The company likes Hero Honda deal in $22.5 million, PepsiCo deal in $12.01 billion, Kingfisher deal in $26.5 million. The IPL negotiated a contract with the Canadian company Live Current Media Inc. to run and operate its portals and the minimum guarantee has been negotiated at US $50 million over the next 10 years.4. Positive Impacts of IPL:-(A) Improvement of Skills: - The Skill is an athlete's ability to choose and perform the right techniques at the right time, successfully, regularly and with a minimum of efforts. The world top class players are playing in IPL tournament. The young players of Indian team can learn the best skill from them. The numbers of matches are more in IPL so a player has more chances to learn how to give the peak performance in critical situation. A player can give best performance on International level to play IPL tournament because its true practice makes a man perfect.(i) Batting Skill: - A batsman can improve his shots on different deliveries of bowl because in IPL there are 20 over league matches in which a batsman needs to score more run in less number of balls. It does also teach a batsman how to get a goal in the limitation to use their skill.(ii) Bowling Skill: - A bowler can learn on which spot he has pitched a bowl to save more score for their team. A bowler can use different verity of bowl in his bowling spell.(iii) Fielding: - The fielding is the back bone of a team. The maximum coaches use this phrase “hold a catch and win a match”. In fielding a player can improve sliding, diving, catching, throwing skill and make a player run-out to hit the ball on the stump with more accuracy. The number of matches will improve the neuromuscular coordination of a player. A team captain can set a good fielding during the match.(B) Standard of Game: - IPL has increased the popularity of cricket. The numbers of spectators are increased so that the number of sponsors also increased for the cricket sponsorship. The number of participants also increased in cricket so the selector has more opportunity to select better players for International plate form.(C) Cross-country we feeling: - Players from different nations are playing together in a team. The respect of the game will increase. The player relation will become better. The different country people are cheering for a team. The IPL has given a great platform to all the people to sit together for a cup of tea.
Conclusion:-IPL is a good tournament for the youngsters but the organizer need to take care of the impact of commercialization on the game and the discipline has to be taken care of. It must do to maintain the reputation of the game and our country is saved.
amitabh2003:
thnx for dis answer
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