An entrepreneur who is environmentally conscious wants to set up an industry with technologically advanced, but costlier, processes that emit much lesser GHGs. He is primarily concerned about his company’s financial competitiveness. How would you advise him/her?
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Eco-friendly business measures naturally lead to savings. Practices such as energy conservation, recycling, use of water-saving devices, energy-efficient equipment, solar power and reduced waste help keep costs down, and have proven time and again to be far more efficient and cost-effective than traditional energy use.
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