Question

Analyse the dettol brand and the reason for its success over the years

Answer 1

Explanation:

Brand equity in the Marketing strategy of Dettol Usage of the brand gives rise to many emotions in the consumers' minds. From making them feel safe and secure about the well-being of their family to making the mother feel that she has done the best for her family, the brand evokes positive imageries and emotions.

Answer 2

$\huge\underline\red{Answer}$

• Brand equity in the Marketing strategy of Dettol Usage of the brand gives rise to many emotions in the consumers' minds.

• From making them feel safe and secure about the well-being of their family to making the mother feel that she has done the best for her family, the brand evokes positive imageries and emotions.