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Answer the following questions in brief.
1. What do you understand by the term advertisement?
2. What do you understand by brand?
3. What is consumerism?
4. What is social advertising? Give an example.
What is meant by political advertising?
answer please
Answers
Answer:
1: An advertisement (often shortened to advert or ad) is the promotion of a product, brand or service to a viewership in order to attract interest, engagement and sales. Advertisements come in many forms, from copy to interactive video, and have evolved to become a crucial feature of the app marketplace.
2: A brand is an identifying symbol, mark, logo, name, word, and/or sentence that companies use to distinguish their product from others. A combination of one or more of those elements can be utilized to create a brand identity. Legal protection given to a brand name is called a trademark.
3: Consumerism is the protection or promotion of the interests of consumers. Consumerism is the idea that increasing consumption of goods and services purchased in the market is always a desirable goal and that a person's wellbeing and happiness depends fundamentally on obtaining consumer goods and material possessions.
4: Social ads often include information about the affiliation of a peer with an advertised entity. For example, a social ad might indicate a friend has endorsed a product, highly rated a restaurant, or watched a particular film. Common examples of content for social media advertising campaigns include:
Whitepapers.
Ebooks.
Product coupons.
Sitewide discounts.
Limited-time offers.
Giveaways.
Free shipping.
5: Political advertising includes any advertising displays, newspaper ads, billboards, signs, brochures, articles, tabloids, flyers, letters, radio or television presentations, digital or social media advertising, or other means of mass communication, used for the purpose of appealing, directly or indirectly, for votes or for financial or other support in any election campaign.
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Answer:
In political campaigns, an attack ad is an advertisement whose message is designed to wage a personal attack against an opposing candidate or political party in order to gain support for the attacking candidate and attract voters.