Question

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Business marketing class.

Answer 1

1. Psychographic segmentation is dividing market segments based on life style or personality characteristics

Answer: Psychographic segmentation , categorizes audiences and customers by factors that relate to their personalities and characteristics. Psychographic segmentation factors are slightly more difficult to identify than demographics because they are subjective.

Answer 2

Answer:

1.true

2.false

3.Differentiation is a process of finding a function that outputs the rate of change of one variable with respect to another variable. Informally, we may suppose that we're tracking the position of a car on a two-lane road with no passing lanes.

4.The four main types of behavioral segmentation are based around purchase behavior, occasion-based purchases, benefits sought, and customer loyalty.

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