are consumers really sovereign in the capitalist economic system?
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Even if consumers are approached traditionally, they are largely sovereign under the assumption that in the role of producers, people maximize their income. ... It also brings competition between other markets because other markets might need to change the price on their goods in order to bring consumers back.
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hey! mate
your answer is here!!
There is no place for consumer's sovereignty in a capitalist economy where standardised goods are produced in bulk. The consumer has no choice of his own except to buy them in whatever shape, quantity quality, etc., they are manufactured and sold.
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