Question

Ariel & Tide detergent belong to the same company. This is an example of _
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Answer 1

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Explanation:

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Answer 2

Ariel and Tide detergent belong to the same company that is Procter and Gamble. This is an example of diversification and differentiation strategies in the business industries.

• William Procter and James Gamble founded this huge manufacturing business in 1837 with a vision to dominate the laundry aisle all around the world

• They came with a strategy where a customer can have a variety of products according to their choice.
• Both Tide and Ariel are considered one of the largest selling detergents around the globe.
• There are more companies under P and G in the laundry industry some examples are Gain, Dawn, and Downey.
• Many companies have used this diversification strategy to reach customers' preferences. For example -Coca-Cola expanded their business through this strategy, brands like Fanta and  Sprite are sub-brand of Coca-Cola.