article on travel and tourism
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Travel and Tourism
Tourism is travel for leisure, recreational and business purpose. Tourists can be defined as people who travel to and stay in places outside their usual surroundings for more than twenty-four hours and not more than one consecutive year for leisure, business and other purposes by the World Tourism Organization. Tourism is a known affair in human life. It has been an industry of vast dimensions and eventually supports economic and social growth. Tourism worldwide has experienced phenomenal growth. With more than 600 million people travelling annually, tourism is the world’s largest industry, with revenues of about half a trillion dollars a year, and averaging five percent annual growth.
India, being a vast and diverse country has always something to offer, and its glorious traditions and rich cultural heritage are linked with the development of tourism. Its magnificent monuments attract large numbers of visitors from all over the world. Tourism is the largest service industry in India, with a contribution of 5.68% of the national GDP and 8.78% of the total employment in India. India witnesses’ more than 13.72 million annual foreign tourist arrivals and 650 million domestic tourist visits. The tourism industry in India generated about US$ 100 billion in 2008 and is expected to increase to US$ 275.5 billion 2018 at a 9.4% annual growth rate.
Booming IT industry and outsourcing industry has led to growing number of business trips made by foreigners to India, who often add a weekend break or longer holiday to their trip. Foreign tourist spends more in India than almost any other country worldwide. Tourist arrivals are projected to increase by over 22% per year through till 2010. Tourism minister has also played an important role in the development of the industry, initiating advertising campaigns such as the ‘Incredible India’ campaign, which promoted India’s culture and tourist attractions in a fresh and memorable way. This campaign helped create a colourful image of India in the minds of tourists all over the world and directly led to an increase in the interest among tourists.
The tourism industry has helped growth in other sectors as diverse as horticulture, handicraft, agriculture, construction and even poultry.
Both directly and indirectly, increased tourism in India has created jobs in a variety of related sectors. Almost 20 million people are now working in the India’s tourism industry.
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