Assume yourself as a member of the team to design a smartphone. being a marketing expert how would you use the SR model of consumer buyer behavior to submit your opinion to design and market the smartphone?
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Design the product according to need and taste of the customer.
Explanation:
The Stimuli-Response model of the consumer buyer relationship states that the products are made based on the mindset of the buyer.
Keeping all the factors in mind, economical, reliable, versatile and other factors can help in designing of the product for the buyer.
The product must be good in quality, its price must be average so that every class of people can get it.
Its promotion should be done at the places where it is seen by maximum people and must be easily available if demanded by a group of certain people.
Keeping the above conditions in mind the product be designed accordingly.
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