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Business marketing class..
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1. True
2. False
3.The three major marketing tasks:
*The First Role of Marketing: Get their attention.
*The Second Role of Marketing: Help them figure
out if it's a fit.
*The Third Role of Marketing: Lower the risk of
taking the next step.
4.Major brand strategy decisions involve:
*positioning,
*brand name selection,
*brand sponsorship and
* brand development
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