brand elements the brand from other bands.
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Brands are a combination of tangible and intangible elements, such as the following: Visual design elements (i.e., logo, color, typography, images, tagline, packaging, etc.) Distinctive product features (i.e. quality, design sensibility, personality, etc.)
Explanation:
There are 6 integral criteria for choosing your brand elements:
Memorability.
Meaningfulness.
Likability.
Transferability.
Adaptability.
Protectability.
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