Question

Briefly explain brand and retail advertising​

Answer 1

Answer:

Retail advertising is the process by which retailers use store advertising (online and offline) to drive awareness and interest towards their products to generate sales from their target audience. Through advertising, a retailer attempts to influence their audience to take a specific action.

Brand is what your company believes in why it exists, and how consumers feel about your business and products. Brand promotes loyalty and long-term commitment. The visual components of your brand include your company name, logo, tagline, fonts, and color scheme.