_______ business is mix of product and service business.
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- Product mix, also known as product assortment or product portfolio, refers to the complete set of products and/or services offered by a firm. A product mix consists of product lines, which are associated items that consumers.
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Information technology is mix of product and service business.
About Product & Secvice based Company :
- Companies that offer items and companies that supply services typically target separate markets.
- Service businesses often serve a local audience, but product companies may market and sell their items to a global audience.
- Before addressing clients, product-based firms plan ahead of time to develop or design their goods or apps. After the product or application has been developed, the market is opened.
- The only people who work with service-based firms are those that approach them with specific goals or needs.
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