Question

Characteristics of goodwill

Answer 1

Be an intangible asset which cannot be seen; It cannot be separated from the business like a physical asset can; Its value is not relative to any investment amounts or costs; This value is subjective and depends on the person (customer) judging it; and.

Answer 2

Hello there,

Goodwill is basically the reputation of the company measured in terms of money.

Characteristics of Goodwill are:-

1) It is an intangible asset as it connot be seen or touched but it's presence can be felt.

2) It is not a ficticious asset

3) It cannot be sold solely as it cannot be separated from the business.

4) The value of goodwill fluctuates frequently.

Hope it helps have a nice day