Chill out private limited is a company engaged in the business of manufacturing beverages. In the
month of March Shyam the manager of chill private limited plans to bring out a new drink for the summer
season. He distributed free samples of the new launch and got the feedback from the customers. The
feedback report clearly indicates that customers have preference for mango flavour over strawberry
flavour and jamun flavour over imali. Accordingly the production was adjusted and the marketing
department prepared their promotional advertising campaigns. As per the sales performance report,
Shyam further modified his production plan.
(I) Identify and explain the concept of management highlighted in the present case.
(II) State the characteristics of the concept identified in the above para.
Answers
Answer:
he is the only person in this country to have the day in a few
The concept of management in Chill out private limited
Explanation:
1) Management in Chill out private limited is Purposive and goal-oriented. Apparently, the objectives sought to be accomplished by the organisation. The fact is that the organisational objectives are determined for the customers tastes and preference. The purpose is to manufacture based on the customers feedback.
2) It is based on the value-system and socio-cultural background of the management, as also environmental constraints, organisational goals may be in the areas of a) profitability, b) market standing c)productivity, d)physical and financial resources e)innovation and f) workers performance.
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Identify and explain the concept of management highlighted in the present case.
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