Civics how do advertisements create values
Answers
Small businesses do not have the money to spend on advertising. But they have to compete against highly advertised items that make the people believe that branded and packed goods are better. Thus, brands can create discrimination in the society which is undemocratic and create inequality among the masses.
2. Advertising engrains stereotype attitudes. Some advertisements show a family sitting on the table and woman cooking the food. The men are invariably shown buying computers or cars. The type of advertisements creates gender discrimination and hence, is against the basic principles of democracy.
3. Many people cannot afford branded items. They feel that they are failing in their duty by not providing a particular brand of flour for their growing children. This creates distance between the rich and the poor.
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works to ensure that policy discussions which may impact marketing communications fully take into account the value of advertising for the economy, society and consumers.
Advertising increases value for consumers
By helping companies to differentiate themselves advertising stimulates competition, decreasing prices and increasing quality.
Advertising promotes consumer choice
Advertising enables companies to tell us about the various/distinct products they offer in response to consumers' diverse tastes and needs. As a result, they are able to provide a much broader range of options that consumers would otherwise be unaware of. Above all else, advertising ensures consumers exercise their right to choose.
Advertising powers economic growth
In helping companies succeed, advertising plays a key role in a dynamic economy. There is a proven link between the rates of investment in advertising and GDP growth in major markets.
Advertising creates jobs.