Clean Sanity ware is a big company. Managing many employees at
the same time is a challenge which this company always faces. Since
the company has several departments it is necessary for the company
to ensure unity of action among these departments. The various
departments are Human Resources, Marketing, Finance, Operations
and Sales. The employees are always concerned about the company
and are a useful resource to their organization. Though they have
diverse interests and have to perform different activities the
management ensures that the efforts of the employees should be
given a focus so as to achieve the organizational goals. The differentdepartments have their own interest but due to proper coordination
the conflict of interests in the departments is minimized. When it
comes to the employees the organization shows its concern. The
career of employee is shown a developmental path through proper
training modules and job enrichment. Rajeev is a manager who takes
care of all the duties and responsibilities to be assigned to his
employees in the department. He uses all sources to develop proper
communication with them and leaves no attempt to motivate them.
This year the company has decided to give the best manager award to
Rajeev for his contribution to the organization.
a) Explain the characteristics and importance of coordination
highlighted in the above case by quoting the lines.
b) Explain the type of objective of management fulfilled in the
above paragraph.
c) At which level of management does Rajeev work?
d) Which function of management does he perform here?
Explain.
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