Communication activities which provide incentives to consumers is known as
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Communication activities that provide incentives to consumers are known as sales promotions.
Explanation:
- Sales promotion is one of the most important principles of marketing.
- In other words, sales promotion is a type of market communication.
- These promotions help to build and stimulate the revenue of a business in a positive direction.
- sales promotion target the organizational customers, retailers, consumers, and buyers.
- The purpose of targeting this community is to speed up sales.
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Answer:
Sales promotion includes several communications activities that attempt to provide added value or incentives to consumers, wholesalers, retailers, or other organizational customers to stimulate immediate sales. These efforts can attempt to stimulate product interest, trial, or purchase.
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