Compare store retailing
with non-store detailing
Answers
Non-store: Non-store formats are those forms of retailing where end users are served without meeting them in the physical store. Non-store formats are represented by catalogue and direct mail retailing, telemarketing, television home shopping, direct personal selling, vending machine selling and internet selling.
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Retail stores are real shops which have stock of goods and sell them directly to consumers who go to those shops to buy them.
Example: Big Bazaar, Star Bazaar, etc...
They are further Divided as:
1. On the Basis of Ownership
- Independent Retailer - owns and operates only one Retail outlet that passes on from Generation to Generation.
- Chain Retailer - owns two or more retail shops that deal with same type of goods. Ex: Food World, Shopper's Stop, etc...
- Franchise - Its an Agreement between Franchiser and Franchisee. Franchisee can operate business in the name of the Franchiser and give Franchiser a nominal fee for operating in his name. Ex: McDonald's, Pizza Hut, etc...
- Leased Department - Shop is rented out to some other person to conduct business in his property and pay him rent.
- Consumer Co-Operatives - It is owned by a group of member customers who provide commodities to each other at reasonable price.
2. On the Basis of Merchandise offered
- Departmental stores - consists of almost all needed household products under one roof.
- Convenience stores - Small shops located in residential areas for quick purchase of most essential commodities.
- Super Market - Large outlets with a variety of goods.
- Hyper Market - Its a combination of Departmental stores and Super Market.
- Specialty stores - Sells only specific goods. Ex: Mobile shops
Non-Retail stores sell goods to consumers by advertising or marketing them on TV, Internet, etc... They donot have a real shop where they would stock goods.
Example: Amazon, Flip kart, etc...
These are further divided into:
1. Direct Selling - Sales men visit homes and sell goods directly to consumers.
2. Mail order or Electronic Retailing - Type of Online Shopping where customers place order and pay online.
3. Automatic Vending Machines - Vending machines contains goods like chocolates, pizzas, etc... They are dispensed to customers when they deposit cash. This is usually seen in Airports.