competitors unique selling proposition of garnier fructis brand
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the competitors unique selling proposition of garnier fructis brand is invitro tetropsy of indigo misces
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Garnier came to India with its Ultra Duox range of shampoos.
The brand is a mass market brand from L'Oreal whichhas a range of global premium personal care brands likeMaybelline, Ralph Lauren., Diesel ,Vichy etc.
Contd….
Segmentation
Demographic
Age
Gender
Income
Targeting
Men & Women both
Modern & Fancy people
Upper middle class
Teenage girls & young women
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