Question

Concept of marketing mix for the development of marketing strategy

Answer 1

ᴄᴏɴᴄᴇᴘᴛ ᴏғ ᴍᴀʀᴋᴇᴛɪɴɢ ᴍᴀᴋᴇ ʜᴇʀ ᴘʀᴏᴅᴜᴄᴛs ɢᴏᴏᴅ ᴀɴᴅ ʙᴜᴛᴛᴇʀ ᴡʜᴇɴ ʏᴏᴜ'ʀᴇ ᴍᴀʀᴋᴇᴛɪɴɢ ʙᴇsᴛ ɪ ʜᴏᴘᴇ ɪᴛ ʜᴇʟᴘ ʏᴏᴜ

Answer 2

The marketing mix refers to the set of actions, or tactics, that a company uses to promote its brand or product in the market. The 4Ps make up a typical marketing mix - Price, Product, Promotion and Place.